Xiangpiao Piao Food Co., Ltd., as one of the largest professional manufacturers of tea cups in China, holds the “Xianpiao Piao” trademark as “China Famous Brand” and its products are consumed by women in terms of taste and calorie control. Loved ones. However, in recent years, Xiangpiaopian milk tea has been frequently exposed and there are various product quality problems. Media exposure revealed that its product problems involved mosquitoes in milk tea, moldy ingredients, and carcinogenic packaging. However, in the face of product quality problems, manufacturers have repeatedly shirked their responsibilities. The quality of products and attitudes towards the problems of Hong Kong's fluffy milk tea have disappointed consumers.

On October 20th, 2012, Jiujiang News Network published an article entitled "Mixed ingredients in the fluffy red soymilk tea cup." The article shows that the netizen “0514yzhy” posted that he had opened a cup of fragrant red bean milk tea and tore open the “secret red bean” bag and found that it had become moldy. Milk tea cup plastic film shows the production date of May 31, 2012, shelf life of 12 months. After drinking, abdominal pain appeared. Coincidentally, a netizen in Donglai Town, Zhangjiagang, also encountered a moldy seasoning bag of milk tea. As a result, her daughter and her neighbor’s child did not find any deterioration. After drinking, there was abdominal pain.

On August 17th, 2012, Sina.com's “Fragrant Fluttering Unity, etc., was accused of causing 5 cents to save cancer in the packaging”. The article shows that from May to August this year, the International Food Packaging Association and Beijing Kafa Environmental Protection Technology Consulting Center jointly formed an investigation team and selected 84 samples of 53 brands including Hong Kong, Gone with the Wind, Unified, and Jinmailang for inspection, involving Beijing, Several well-known supermarkets in Shanghai and other regions. It mainly tests the inner layer and outer layer of fluorescent substances in the barrel, cup body stiffness and leakage performance. The paper cup storm pushed the well-known brands such as fragrant and unrestrained, and unified to the cusp of the market.

On March 16th, 2012, Netease News published an article titled "Mosquito Tea Floating in a Fluttering Cup". According to reports, Mr. Yang, a citizen, reports that he recently discovered a large mosquito in a well-packed Hong Kong fluffy milk tea cup. Mr. Yang sent photos of paper cups with mosquitoes on the inner wall to Weibo and was quickly on the lookout. In order to recover the argument, Mr. Yang later called the Hong Kong customer service. "When the other party heard about it, he said that he would exchange two boxes of tea with a cup with mosquitoes in my hand. I was rejected. Such a big brand should give a reasonable solution instead of simply taking back the product in question." Mr. Yang sent the photo to Weibo. “Fragrant flutters and contacts me, saying that it is using three boxes of milk tea to change cups. I feel that this is a 'seal' and there is no improvement in the incident itself.” When the reporter called Mr. Yang again, Mr. Yang said, “At that time, a fragrant and flirtatious salesman said that he presented tea with milk, and later even said that he had to pay 1,000 yuan for me. Actually, I don’t care about milk tea or other compensation. I only need to A formal written apology of their company can be regarded as an explanation for the consumers."

On July 19, 2011, Hefei Hotline's “Questioning on the Problem of Milk Tea Torn Food Safety Chicken Pipit-shaped Fluttering Milk Tea”. The article shows that Hefei Forum netizens “pig recharge” posted in the forum, saying that the home-loving Hong Kong fluffy milk tea was chicken-shaped and quickly attracted the attention of netizens. I saw the posted photos show: In the opened cups, cup walls, lids, and inner packing tapes were covered with black dirt, like chicken gizzards. The wording picture of the shelf life presented by the netizen shows that the milk tea is still in the warranty period.

On July 29th, 2010, China Quality Inspection Network published an article entitled "Fragrant Fluffing Milk Tea and Dead Flies Manufacturers Saying Dead Flies Are Normal". The article shows that China Consumer Net received complaints from Mr. Ni of Luding County, Ganzi Prefecture, Sichuan Province. On June 30, he purchased a cup of fragrant fluffy milk tea (Maoxiang Milk Tea). There is an unknown black object in the jelly bag of the fluttering milk tea (Maixiang milk tea). Mr. Ni is an old customer of Xiangpiaopian milk tea. He immediately realized that there is a problem with the jelly bag, and the black objects inside must be foreign objects. After carefully watching for a long time, Mr. Ni concluded that the jelly bag was a dead fly. Then, Mr. Ni contacted the manufacturers according to the telephones on the packaging. After the manufacturers understood the situation, the people in the Sichuan branch called Mr. Ni and he met. After seeing the photos and the physical objects, the people in the branch said that they would report to their relevant leaders. Later, they had never called Mr. Ni. Mr. Ni took the initiative to call and ask how to deal with it. The staff of Xiangfan Fluttering Sichuan Branch actually said: “It is normal for dead flies to appear in food products.” Mr. Ni was very angry after hearing that he did not expect to have national reputation. The fragrant manufacturers of trademarks are so irresponsible to consumers. A few days later, the staff of the Xiangluo Floating Sichuan Branch took the initiative to contact Mr. Ni twice. For the first time, they said that they used a piece of fragrant fluffy milk tea in exchange for fluffy flutters. Mr. Ni did not agree. The second time they exchanged another person and called Mr. Ni, saying that they would buy the fluffy milk tea with flies for two thousand yuan. Mr. Ni still did not agree.

On April 19, 2010, an article of "China's Food Network's "Fragrant Fluffing Tea with 4cm Hair Agent Surprised to Solve Problems with 2 Packs of Smoke." According to the article, China Consumer Network received a consumer complaint from surnamed Su in Qidong City, Jiangsu Province. The uncooked Fragrant fluffy milk tea purchased in the coconut bag actually found about 4 centimeters in hair. Mr. Su called the Hong Kong company. The Xiangpiao Piao Company's agent in Qidong found Mr. Su and offered him two packs of cigarettes for Mr. Su. Mr. Su was very angry and did not agree. Afterwards, he also called the Xiangpiao Piaogong Company. The company's customer service staff made every effort to confound Mr. Su.

On January 14, 2010, Sina released a “Shangpian Milk Tea inside the existing insects argued that milk tea is safe”. The report shows that Mr. Fu bought a fluffy milk tea produced by Zhejiang Xiangpiao Piao Food Co., Ltd. However, when he was preparing to eat the product, he found a live worm in the thermoplastic packaging of milk tea. This surprised him very much. Indignant, and then questioned the production environment and storage conditions of Xiangpiaojiao milk tea. What makes him even more angry is that after the sale of the incense fluttering staff actually told him that the insects were grown, it was shown that the fluffy milk tea was safe, just like the bug's vegetables were not as safe as pesticides.

On November 1, 2008, Sina's "Smellfully eradicating the production date of the fluttering milk tea." The article shows that on the first day of work, Wang discovered a secret. The company told employees to use a kind of banana water to wipe out the production date of the stock “Fragrance” to facilitate the outer packaging of milk tea. “The banana water has a particularly strong detergency. Just one wipe, the production date is gone, then a new date."

On March 3rd, 2008, Food Business Network published an article entitled "Ponder Fluttering Tea with Plastic Flavors." The article shows that Chen’s purchase of a “flavoured flutter” in a Suguo supermarket in Zhenjiang City disappointed him. Chen told reporters that the night back to the dorm, remove the film packaging, open the lid, and found that the "flavours fluttering" plastic straw has become a yellow color, not the former kind of transparent. At the time, he didn't care too much, but when he brewed tea with milk and cooled a little for a while, he took it through the straw and found that the milk tea tasted wrong and mixed with a plastic odor. "I opened the lid and smelled the milk tea again. There was no odor," Chen said. "It must have been a yellow straw!"

“Cooked milk tea pioneers have led sales for six consecutive years. Selling more than 700 million cups a year and joining them together can make two rounds around the world!” It is undeniable that advertising is critical to the success of a company’s brand, but The key is also the quality of the product. Food safety is no small matter. Any slight oversight is a great threat to the lives and safety of consumers. As a responsible company, Xiangpiaopiao Food Co., Ltd. should be responsible for product quality and consumers instead of escaping product quality issues.