In 2011, Shang Hanjun, a villager of Sanlong Village in Niuhehe Township, Taoyuan County, Hunan Province, who had been working for 15 years in Shenzhen, contracted 10 mu of land to the village and planted a special product “Seven Star Pepper” with the help of the Pepper Association of Taoyuan County. The annual income reached more than 50,000 yuan. The Shanghan Army pleasantly stated: "The Chili Pepper Association has helped us to develop special industries and achieved the desire to get rich at home over the years."

Taohe County is a typical rural mountainous area. The climatic and soil conditions are suitable for the growth of peppers, especially the locally produced “Seven Star Peppers”. They are of good quality, spicy and delicious, and are well received by consumers. In 2006, Taoyuan County established the "Taoyuan Pepper Association." The association focuses on “cultivating leaders, building bases, building features, building brands, and developing the economy”, tapping potentials, integrating resources, integrating production and sales, extending the industrial chain and taking the road of industrialization. In just a few years, the association's membership has grown to more than 100 people. The production base has been expanded to 5,000 mu. The company has an annual output of more than 5,000 tons of Qixingjiao, and has passed the accreditation of pollution-free agricultural products of the Ministry of Agriculture. It has spawned “Lu beard, spicy king, and seven sisters. ” Waiting for the county-level agricultural product processing leading enterprises.